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ARTIST
ROLLOUT
KIT

YOU
ARE
HERE

YOUR
RELEASE

Turn songs into momentum.

Plan your rollout and launch your next release with intent.

ROLLOUT WITH THE A.R.K. 🎬

Meet Adriana – Your Creative Machine Behind the Scenes.

Hey y’all, I’m Adriana. Creative director in Atlanta, co-founder of Lokey Recording Studios, lover of God, my two babies, and my hubby. I’m a Geechee girl from South Carolina, and I’ve been living in Atlanta for 13 years.  I love family days, dessert, and R&B. (R&B ain’t dead. It’ll never be.)

 

If I told you how many ventures I’ve tried, you would probably think I was a little crazy. The best thing about it is that I learned what actually works when you’re building a brand. I’ve had failed launches and successful ones. Both taught me so much. Those lessons and my role as a studio co-owner shaped how I see things as a creative director.

 

After spending ten years around the studio, my love for music deepened and allowed me see through an artist’s lens. Now, I help artists shape a brand that matches the music. That’s my lane: direction, clarity, and visuals that actually gets your work into the world.

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What's in the Kit:

1

Concept Builder Workbook

to lock in your visual story

2

Content Blueprint

so posts are ready before you drop

3

Rollout Plan Checklist

your guide from song to post-drop

4

Branding Worksheet

for a consistent aesthetic

5

Photoshoot Planning Checklist

so you plan an effective shoot

6

Visualizer Planner

for quick, on-brand visuals

7

Mood Board Template

for a visual layout to nail the look

8

Budget Sheet

to organize your spending for your rollout

9

Rollout Master Plan

for a one-page snapshot of your rollout plan

This is for YOU if:

Artists who want creative direction without hiring an agency.

→ You have good songs sitting on your hard drive with no plan.

→ You're tired of hearing crickets when you drop.

→ You're a DIY artist or small team that wants a plug-and-play plan.

→ You understand the importance of visuals and your brand.

→ You’re done winging it—you want a plan you can actually follow.

Release your music with a real plan. Get real results.

Creative direction in a kit—

 for independent artists who want momentum.

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Your Questions: Answered

  • A step-by-step kit that gives you a clear rollout plan for your visuals so your music drops with purpose and gets results.

  • Artists who want a repeatable system for every release.

  • Same day. Download, then start planning your drop.

  • Yes. If you can follow a checklist, you can do this.

  • Perfect. It’s built for solo artists and small teams.

  • Yes. It works on desktop, tablet, and phone. I highly recommend using a tablet, laptop/desktop, or printing out for the best experience. 

  • Yep. It’s a repeatable system.

  • No. The kit guides you through a rollout no matter the budget. You just need a plan.

  • No. It’s plug-and-play tools: workbooks, checklists, planners and more.

  • No. This is creative direction in a kit . You get the plan and strategy. You hire your own team.

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“We’re almost at 3k views in just 3 days on YT of the visualizer. Fastest video i’ve ever had grow like that on YT 🥰🥰🥰 ”

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“I haven’t even started running ads yet 😭 this is ALL organic! I can’t believe it!”

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